Dominate Local Search Without The BS.
Stop paying "SEO guys" who overpromise. Get the exact battle-tested tactics we use to generate 7-figures for contractors—delivered to your inbox weekly. 100% Free.
Helped contractors in 42 states generate 7-figure revenue
Why This Matters In 2025
Most "gurus" are teaching you tactics from 2022. The game has changed. Here's what you need to win right now.
Google Ads Scripts That Actually Work
Stop wasting budget on clicks that don't convert. Copy our exact negative keyword lists.
Map Pack Domination Tactics
The specific GMB signals that matter in 2025 (hint: it's not just reviews anymore).
Multi-Site SEO Architecture
How to rank in 20+ cities without getting slapped by Google's spam updates.
AI Automation Workflows
Replace your $3k/mo admin with $50/mo software stacks that never sleep.
What You'll Get
How we took a tree service from $400 → $37 CPL
The exact landing page structure and ad copy that dropped cost per lead by 90% in 41 days...
The multi-site trick for 40+ cities
Most contractors get banned for this. Here's the safe way to dominate an entire state...
Google Ads script cuts waste 60%
Copy-paste this JavaScript into your Google Ads account to automatically pause keywords that...

We Only Work With One Contractor Per Trade Per Area.
Our private agency clients pay us $5k-$25k/mo for exclusivity. We can't take everyone. But this newsletter? It's the only way to get our exact internal tactics without the retainer.

James Rize
FOUNDER
The "Local Search Guy" Contractors Actually Trust
I've spent $22M+ on Google Ads for home service businesses. I don't just "talk" about SEO—I run a 7-figure agency that depends on getting results.
Most newsletters are written by copywriters who have never ranked a GMB profile in their life.
This is different. This is my personal notebook of what's working right now across our 140+ active clients. No fluff. No theory. Just tactics.
Don't Just Take
My Word For It
Mike King
King Land Clearing
"We were wasting $3k/mo on ads that didn't work. One tip from the newsletter about negative keywords saved us $1,200 in the first week."
Sarah Bomann
Bomann Fencing
"I thought SEO was a scam until I implemented the GMB photo strategy. Our phone started ringing 3x more within 2 weeks."
Ivan Rodriguez
Ivan's Concrete
"Finally someone who speaks plain English. No tech jargon, just 'do this, then do that'. My cost per lead dropped from $120 to $37."
Dave Miller
731 Disposal
"The multi-location guide was gold. We now rank #1 in our main city and top 3 in two neighboring towns. Game over for competitors."
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